Blake Roney, Sandie Tillotson and Steve Lund decided to build a company that would combine innovative personal care products with ingredients that subscribed to the philosophy of “all of the good, none of the bad” and a generous business opportunity that would attract high-calibre salespeople. 
It did not take long for people to discover the difference of Nu Skin®’s unique business opportunity and one-of-a-kind products. In fact, the first product order was so popular that it was sold out in a matter of hours. People loved the products so much that many even brought their own bottles and jars for the founders to fill with the unique formulas using an ordinary spoon. 
Since that time, Nu Skin® has demonstrated a distinctively different approach to business. It began with an innovative concept of premium quality products and a uniquely compelling global business opportunity. 
Combined with the immovable commitment of the Distributor leaders, this exceptional business model has shaped the company into a more than US$1 billion enterprise that still remains true to its core values. 
Today, Nu Skin® is differentiated by its ability to demonstrate that they truly have the best people, product, culture and opportunity in the direct sales, skin care and wellness industries. As one of the premier anti-ageing companies, Nu Skin® sets the standard. 
Our difference is demonstrated through our products. As an anti-ageing leader, our innovative products offer exclusive benefits that can be demonstrated. 
At Nu Skin®, our approach to anti-ageing is more than skin deep. We understand that looking and feeling your best at every age is impacted by more than just great skin care products. It means wellness and health 
management - critical internal factors that impact not just the way you feel but the way you look as you age. 
From the inside out and from the outside in, Nu Skin®’s products offer vitality, beauty and longevity. 
A commitment to innovation has guided Nu Skin® in the development of cutting edge products to position itself as a leader in anti-ageing. Today, we are taking another step forward and using the latest scientific innovations to better understand the basic roots of ageing. 
In addition to treating the signs and symptoms, we now the understand ultimate causes or sources of ageing - our genes. 


NU SKIN IRELAND, Nu Skin Scandinavia A/S, Havneholmen 25, DK-1561 Copenhagen V, Denmark 
+45 3954 8000 
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